207: Finding your own ground with Bev Ryle
May 16, 2016 at 7:45AM •
37 minutes •
Episode 207 is special as it was my guest, Beverly Ryle who helped Dave successfully transition from jobless to working from home way back in 2009. We talk about making the transition, authenticity and why "J-O-B" is a dirty word.
Show Notes & Links
Presented by CacheFly
Today’s guest Beverly Ryle worked for many years as a resume expert, career counselor and corporate outplacement consultant in Connecticut, where she served clients at every organizational level. Now living on Cape Cod, Massachusetts, she maintains coaching relationships with individuals all over the world and develops individual retreats for people in career transition. In fact, that’s how I got to know Bev myself.
Bev's book is Ground of Your Own Choosing. It's truly great and contains advice and tools that you'll use. Reach out to Bev and tell her that you heard about the book on Home Work for a discount.
This episode's highlights:
06'14": Bev's own transition. "I see work life as a process of constantly reinventing yourself. My first office was between a diner and a feed store." The eventual lesson was that your reputation oversaw location."
9'02": How Bev learned that no one can market you in business but you during her early resume-writing business. "When I was first writing resumes I wrote them like term papers. I interviewed the client, I had this stack of notes and I'd sit there until all hours of the night trying to figure out their life an put them on paper. Then I started to do a rough draft and invite them in to work with me. This meant they were a part of the process. You must be completely comfortable with the product, and when you're in transition, you are the product.
11'34": The competitive necessity of authenticity. Whether you're looking for a job for starting your own business, there's a process of selling yourself. The very first thing you have to know is what you are ideally suited to do. The mistake that I see most on resumes is that they are undirected. The self-discovery process is crucial.
14'25": Making the transition from moonlighting to doing that work full-time. Writing a career auto-biography, including what you love to do and what you don't like at all. There's value especially in describing what you don't want to do. Bev's Priority Grid is an excellent tool for this.
20'07": On being an entrepreneur. "Some people fall on this as an option as they don't know what else to do." Those people run the danger of focusing on the work they can do, and not the three things that are required for running a business:
- Entrepreneurial initiative
- Management skills
- Technical skills
"You can be splendid at what you do and have your business fail. The biggest failure that people face is the belief that being a good technician is enough. Being an entrepreneur is a second skill set."
Book mentioned: the E-Myth
31'15": Bev's problem with the word "job." "We identify a job with security and that's insane." While you're in a "...contract with a company for an unspecified period of time" (a J-O-B), you need to be thinking about your backup plan. Keep known, available and connected to your supports.
"The only security is your own capacity to generate work" is my favorite quote from four years of doing this show.